Sure, everyone knows about the BMW brand’s commitment to all-encompassing luxury, from impeccable cabins and premium equipment to powerful engines and immaculate styling. But there’s another strength possessed by this iconic automaker: the ability to engineer sedans, coupes, and SUVs that are exceptionally safe. Case in point: the recently-announced 2017 Insurance Institute for Highway Safety (IIHS) Safety ratings, which saw the 2017 BMW 2 Series Coupe and 2017 BMW 3 Series Sedan earn top honors.
In this case, “top honors” is the IIHS’ “Top Safety Pick+” designation, and it’s one of the auto industry’s most difficult distinctions to earn. Not only must a vehicle score the IIHS’ highest rating of “Good” in the organization’ five key crash tests (including roof strength, head restraints, and side strength), it must also earn an “Advanced” or “Superior” rating for front crash prevention and an “Acceptable” or “Good” headlight rating, the latter being a new addition to the IIHS’ criteria this year. Both of the aforementioned vehicles accomplished these tall tasks, which means if you’re shopping for a new BMW car near Jackson, LA that combines top performance qualities with an ironclad commitment to occupant safety, you can’t do any better than these two.
Of particular note is the fact that the BMW 2 Series has now been recognized four consecutive years by the IIHS, going back to this fantastic coupe’s debut in 2014. And safety aside, there are plenty of other reasons to visit our Monroe, LA BMW dealership and test drive a 2017 BMW 2 Series Coupe: it’s one of the most competitively-priced cars in its segment, it features two new engine choices this year, and it comes with a huge list of high-end standard features.
Safety + performance + luxury = unparalleled BMW excellence! Stop by and check out these models for yourself!